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Bringing More Joy to Cincinnati Events: Meet the New Owners of TapSnap Greater Cincinnati

Claire Nagle
Claire Nagle
Bringing More Joy to Cincinnati Events: Meet the New Owners of TapSnap Greater Cincinnati
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There’s something special happening in the Cincinnati event scene—and it’s powered by passion, creativity, and a shared mission to create unforgettable moments. Meet Johanna and Brandon, the duo behind Joy Built Events and the new owners of TapSnap Greater Cincinnati. As they gear up for their very first event this weekend, their journey into the photo booth world is already full of energy, purpose, and, fittingly, joy.


From Corporate Events to Building Joy

Johanna and Brandon’s story starts in the corporate events world, where they spent years working together and refining their craft. But it was a standout moment in 2024, a corporate milestone gala turned nonprofit raffle, that sparked something bigger.

They realized they didn’t just want to execute events, they wanted to create meaningful experiences that bring people together.

That vision led to the creation of Joy Built Events, a company rooted in connection, community, and memorable moments.


Why TapSnap Was the Perfect Fit

Their introduction to TapSnap wasn’t new. Having worked with previous owners Bill and Linda at corporate events, Johanna and Brandon had already seen firsthand the impact the technology could have.

What stood out most wasn’t just the photos, it was the experience.

TapSnap naturally draws people in, creating genuine interaction and fun in a way that goes far beyond snapping pictures on a phone. It transforms moments into shared experiences, encouraging guests to connect, laugh, and engage.

For a team focused on building joy, it was a seamless fit.


A Smooth Transition with Strong Support

Taking over an established business can be daunting, but Johanna and Brandon stepped into the role with confidence thanks to the support around them.

From the hands-on guidance of Bill and Linda to the global TapSnap onboarding team, they’ve felt fully equipped from day one. One of their biggest takeaways during training? The sheer scale and reach of the TapSnap network.

From major global brands to local nonprofits, the versatility and impact of the platform opened their eyes to what’s possible in their own market.


First Event Energy: The Flying Pig Weekend

Their first official event couldn’t be more exciting. This weekend, Johanna and Brandon will bring TapSnap to the iconic Flying Pig Marathon, an event they’ve previously been part of as corporate sponsors.

Now, they’re stepping in with a new mission: to energize participants, celebrate their achievements, and give them a tangible memory of their accomplishment.

What can attendees expect?

Enthusiasm. Fun. A little bit of “good weirdness.”

Johanna is especially excited to spot participants from the “Flying Fur” race (a nod to their love of animals), while Brandon is keeping a close eye on the competition, specifically, who has the best running shoes.

Behind the scenes, their preparation strategy is simple but effective: lists, lists, and more lists.


A Vision for Creativity and Community

Looking ahead, Johanna and Brandon see huge potential for growth in the Cincinnati market.

Their approach isn’t just about offering a service, it’s about pushing creative boundaries. They plan to use TapSnap in innovative ways, blending technology with storytelling to create unique, customized experiences.

Whether they’re front and center on a dance floor in a disco helmet or working quietly behind the scenes to orchestrate a seamless event, their goal remains the same: deliver exceptional guest experiences tailored to each client.

And while they’re keeping some of their upcoming ideas under wraps, one thing is clear—they’re focused on building connections and bringing communities together in new, exciting ways.


Advice for Future Entrepreneurs

For others considering adding a photo booth business to their offerings, Johanna and Brandon keep it real:

Do your research. Understand your market. Learn the technology.

But also, don’t be afraid to dream big.

With the right preparation and the right support system, what might seem complex can become an exciting puzzle to solve.


One Word to Describe This New Chapter?

“Joyful.”

It’s simple, honest, and perfectly aligned with everything Johanna and Brandon are building—not just for their business, but for every event, guest, and community they touch.


As TapSnap Greater Cincinnati begins this new chapter, one thing is certain: the future is bright, creative, and full of moments worth capturing.

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